conomic way

What to do:Cut down work. Do necessary work.
Why: that is essential for a company to reduce cost.

Draw on the wisdom of the masses

What to do: cutting down organization structural levels.
Why: the purpose of intensifying communication with each other and personal
responsibility and management, is to build up a mechanism to adapt itself to constant changing circumstance.

Innovation is the basis of enterprise development.

What to do: develop innovational idea continually.
Why: increase consumers’ satisfaction and marginal utility by higher products quality and services

Encourage the cooperation team.

What to do: teamwork is completed by a group, and it will be different between individuals under acknowledging the function of a group.

Compete the first forever, and maintain the largest market occupancy.

What to do: it's necessary to be enthusiastic over the perspective and the aim of the company.
Why: that can achieve high standard goal, and it is essential to develop for a long period.

Comply with related law strictly

What to do: comply with the terms and spirit of domestic and international law strictly.
Why: our shareholder, customers, employees and the society should get our promise. Whenever and wherever we go, good faith should always be kept.

Make a point of personal faculty.

What to do: The cooperation depends on mutual trust, understanding and common view. Any can get fair treats.

Regard consumers as the center.

What to do: work hard to carry out the best and the most simple operation method, regarding consumers as the center.
Why: it's the main reason to decrease centralization, optimize the process design and cut down the cost.